Privacy Policy
Version 2.3. Names shown in gray are filled in before launch.
Effective effective date
This policy says what personal data Berry Technologies, Inc., a Delaware corporation collects, why, who receives it, how long we keep it, and your choices.
1. Data we collect
| Data | Examples | Source |
|---|---|---|
| Account | Name, email, business name, the business's legal name and address for notices, role, country, time zone | You |
| Identity and payouts | Identity checks, tax details, bank details | The payment provider collects and keeps these. We keep only the status, and the legal name the provider verified, which goes in your signed agreements. |
| Payment cards | Card details | The payment provider collects and keeps these. We never see full card numbers. |
| Deals | Briefs, applications, terms, signatures, deliveries, ratings, statements, and the record of each acceptance (the time, the IP address and a hashed device reference) | You, the other party and our systems |
| Content | Files, samples, messages | You |
| Security and use | Sign in events, device and browser data, IP address, actions in the service | Our systems |
| Status page subscriptions | Email address | You |
We use only cookies that the service needs to work, such as sign in cookies. We do not use advertising or tracking cookies.
2. How we use data
- 1To provide the service: run deals, move money through the payment provider, deliver content, and send notices.
- 2To keep the service safe: prevent fraud and abuse, check content, and enforce our policies.
- 3To meet legal duties: tax, record keeping, and reports that the law requires.
- 4To improve the service, using data about how the service is used, not your content.
Some safety checks are automated. For example, risk checks can lower an account's deal limits or hold money in a deal until it is reviewed. Each such action has a stated reason, and a person reviews it if you appeal under the Terms of Service.
We never use your content, briefs or files to train AI models, and we use AI providers only under terms that do not train on the data we send.
3. Who receives data
| Recipient | Why |
|---|---|
| The other party in your deal | To do the deal. Each signed agreement shows both parties' legal names and the Brand's address for notices. Brands never see a Creator's address or private contact details. |
| The payment provider | Payments, identity checks, payouts and tax forms |
| Our service providers | Hosting, sign in through Clerk, email, and content safety checks, under contracts that limit their use of the data |
| AI providers for the Generation Service | The prompts and references that a Creator sends from our studio, to make the outputs. We send only what a generation needs, and we review each provider's data terms before we use it. |
| Authorities | When the law requires it, including mandatory reports of child sexual abuse material |
| A buyer of our business | Under the same protections as this policy |
We do not sell personal data, and we do not share it for targeted advertising.
4. How long we keep data
| Data | Time |
|---|---|
| Deal records, signed agreements and their messages | 7 years after the deal closes |
| Account data | While the account is open, then as long as a deal record needs it |
| Records of what you accepted or withdrew, such as these Terms, electronic records consent, the payment provider's agreement and arbitration opt outs | While the account is open, then 7 years |
| Uploads that never pass checks | 7 days |
| Watermarked previews | 90 days after the deal closes |
| Removed profile images and samples | 30 days after removal |
| Data exports you request | 7 days |
| Security logs | 1 year, then deleted unless a legal hold applies |
| Performance data files that Brands upload | 7 years after the deal closes |
| Evidence for a dispute, a report or a takedown | As long as the case is open, then for the deal record time |
| Evidence that the law requires us to preserve, such as for reports of child sexual abuse material | As long as the law requires |
| Status page subscriptions | Until you unsubscribe |
We may keep data longer when the law requires it or for a legal claim.
5. Your choices and rights
- 1You can see, download and correct your data in the service.
- 2You can ask us to delete your data. We delete data that we do not need to keep for the times above or by law.
- 3You can turn off product news emails at any time. Notices about deals, money and security always send.
- 4Contact privacy email for any request. We answer within 30 days.
6. Security
We protect data with encryption in transit and at rest, access limits, two factor sign in for our staff, and audit records. If a breach affects your data, we tell you as the law requires.
7. Other points
- 1The service is for people 18 or older. We do not knowingly collect data from anyone younger.
- 2We store and process data in the United States.
- 3We tell you at least 30 days before a material change to this policy takes effect.